The nutraceuticals market, valued at $149.95 billion in 2022, is projected to grow at a CAGR of 9.4% during the forecast period. A significant driver of this growth is the increasing consumer awareness of health and wellness. People are taking a more proactive approach to their health, seeking products that can aid in achieving and maintaining well-being. With the global population aging, there's a rising demand for nutraceuticals that can help manage age-related health issues like joint health, cognitive function, and heart health, making them a sought-after solution for these concerns.