There are difficulties along the way for independent digital marketers. Every day brings a new set of challenges to conquer, such as keeping up with constantly changing algorithms and navigating the competitive environment. But it's precisely because of these difficulties that we develop, adjust, and eventually flourish.
Starting out in a congested market and building a solid personal brand and reputation was one of the biggest obstacles I faced. To separate out from the mass of freelancers who were all fighting for the same clients, I needed to be creative, persistent, and willing to keep improving my talents.