Location: Singapore

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As for higher executive-level marketers, conversational marketing proves to be a powerful tool to improve the level of engagement and satisfaction. However, knowing how to scale things such as personalization,...... Read More

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The capacity to make precise and nuanced appeals to customers is the core of conversational marketing, but scaling this up to a broad audience is a big problem. It can...... Read More

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Conversational marketing results in the accumulation of large volumes of data that pose serious questions about data protection and the law. The challenge of meeting demands such as GDPR and...... Read More